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Meet the Member: Pegasus Elliot Mackenzie Publishers
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Posted by IPG

1 What's your company called?

Pegasus Elliot Mackenzie Publishers.

2 What do you publish?

Fiction, non-fiction, children’s books and educational works.

3 What's the story of the company?

The company was started in 1999 in a small way, publishing a few titles that had something to say but were not mainstream. It has grown steadily since then, and has given authors an opportunity to have their work listed alongside the major players in the industry. We have a dedicated and passionate group of people that believe in equal opportunities for everyone.

4 How's business?

Good, if not without its challenges.

5 What do you enjoy about being independent?

Being independent gives us the freedom to publish what we want and believe in without having to follow trends. We also have the ability to give a voice and opportunity to writers often disregarded by the major publishing houses. And a smaller company can dedicate more time and attention to each author and title.

6 What do you think is the biggest single issue in publishing right now?

Demands for high discounts from online retailers and distributors mean there is less money to invest in new work and less money for authors.

7 What one piece of advice would you give to a fellow independent just starting out?

Be passionate about what you are doing. Embrace technology and keep up with changes in the market so you don’t fall behind—but don’t forget about fundamentals like quality content and constructive editing.

8 What do you get out of belonging to the IPG?

Our membership reassures authors that we are a reputable company with their best interests at heart. It also allows us to get advice and ideas about marketing and publicity, and gives us the chance to stay up to date alongside bigger publishing houses while developing our own ideas as well.

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