Are you thinking of starting a new publishing business? Or are you looking to improve the performance of your existing company? Learn the experts’ secrets of success in The Insiders’ Guide to Independent Publishing.
Packed with practical advice from some of publishing’s most successful professionals, The Insiders’ Guide is essential reading for newcomers, veterans or anyone wishing to succeed in the books business.
Compiled by members of the Independent Publishers Guild who share hundreds of years of experience in all areas of the industry, this is an invaluable handbook for professional, profitable and enjoyable publishing. From setting up a business to selling up, it covers all the key stages and functions of publishing, including:
How to find, edit and publish great books
Designing, printing and distributing for best results
The secrets of successful sales, marketing and publicity campaigns
Tips for making the most of rights and the lowdown on copyright
Advice for profitable e-publishing and the digital pitfalls to avoid
The inside line on staff, financial and environmental aspects of business
Hundreds of links to useful organizations and a glossary of publishing terms
"The best guide to independent publishing in the UK that I’ve read" John Joyce, Spindrift Press
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